THE JOINT INVESTMENT FORUM 2024
A nine date roadshow across the UK for abrdn, Baillie Gifford, BNY Mellon Investment Management and Fidelity International. Attended by over 500 IFA’s.
Project Management. Event Marketing. Delegate Management. Venue Sourcing. Technical Production. Live Delivery.
Who.
Since 2011, Powwow has been working with some of the UK’s largest asset management companies; abrdn, Baillie Gifford, BNY Mellon Investment Management and Fidelity International to deliver the Joint Investment Forum (JIF) roadshow for financial advisers across the UK.
What.
A nine-date roadshow, across three weeks, which gives equal networking and speaker opportunities to all four groups and provides an educational and enjoyable experience for 500+ attendees.
How.
We supported the four groups with agenda design and development for an in-person, UK wide roadshow. Explored regions suited to the target audience and conducted a venue search to find suitable venues in each region. Powwow managed the marketing of the event, which included building a website and registration site, and sending out communications to a database of IFAs to promote the event and encourage registration. For the live event, we produced sustainable branded collateral including merchandise, name badges and stage set, managing the supply chain during the life cycle of the event.
Onsite, we supported the speakers, managed the technical production and venues, and overall live event delivery of all the events and produced on-demand content from the London event.
“I think you are all fantastic and did an amazing job. Well done to each and every one of you, you should be very proud of what you have achieved here. Brilliant job from start to finish, thank you Powwow!”
— Senior Marketing Events Manager
